Beste Kaya

Beste Kaya is a seasoned marketing professional with extensive experience in brand management and business development. Currently serving as the Marketing Manager for the Personal Wash Tribe at Evyap since November 2012, Beste Kaya has led various brands, including Activex and Duru, and has successfully transitioned to an agile team structure. Previous roles include Senior Brand Manager, International Brand Manager, and New Categories Brand Manager, demonstrating expertise in market analysis, strategic planning, and campaign management across multiple countries in Europe, the Middle East, and Central Asia. With a solid foundation in business administration, Beste Kaya's career began with key roles in sales and finance at renowned companies such as Danone and Nike, contributing to a well-rounded skill set in marketing, product management, and customer relationship management.