Mubaraka Malbari

Mubaraka Malbari is a seasoned marketing professional with extensive experience in brand strategy and market intelligence. Currently serving as Senior Manager of Brand Marketing at Expedia Group, Mubaraka has played a pivotal role in the rebranding efforts from HomeAway to Vrbo, focusing on audience segmentation and brand voice development. Prior experience includes being a Brand Strategy Consultant at Young & Rubicam, where Mubaraka transformed data into actionable insights for global Fortune 500 brands across various sectors. Mubaraka's earlier roles at BASF involved market analysis, product marketing, and strategic implementation, contributing significantly to sales performance and customer satisfaction. With a Master of Business Administration from NYU Stern School of Business and a background in Chemical Engineering from The Cooper Union, Mubaraka combines technical expertise with marketing acumen. Additionally, Mubaraka co-founded PunchBox, a boutique fitness studio, and founded Food Crawls, offering curated food tours in New York City.