Ana Asuero

Product Lead Finance at Factorial

Ana Asuero has a diverse work experience spanning over several companies and industries. Ana currently works as the Product Lead Finance at Factorial HR, leading a team of 4 product managers and expanding their financial-related value proposition. Prior to this, Ana served as the CPO Chief Product Officer at Bdeo, where they streamlined insurance processes using visual intelligence. Additionally, they were the CPO Chief Product Officer at Aplazame, where they played a crucial role in the company's acquisition by WiZink Bank and scaling the team. Ana also held the role of CMO Chief Marketing Officer at Aplazame, focusing on branding, product marketing, and growth marketing. Before that, they worked as the Corporate Communications & Social Media Strategist at EBE and as the CMO Chief Marketing Officer at Onebox, specializing in ticket distribution systems. Ana also has experience as an Associate Professor at Inspirit and held various marketing roles at Zyncro Tech, Agencia La Caseta, Fundación Nao Victoria, and Andalusian School of Economics.

Ana Asuero's education history includes a Bachelor's degree in Sociology from the Universidad Nacional de Educación a Distancia (2008-2016), a Master's degree in Social Media for Business from EOI (2011), a Master's degree in Marketing, Advertising, and Corporate Communication from FormaSelect Business School (2005-2006), a Master's degree in Advertising Media Planner and Audiences Analyst from the National Association of Media Agencies (2005-2006), and a Bachelor's degree in Journalism from the Universidad Complutense de Madrid (2000-2005). Ana also pursued a degree in UX and Digital Product Design, as well as UX Research, from La Nave Nodriza in 2018-2019 and 2020 respectively.

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Previous companies

Aplazame logo
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Peers

Timeline

  • Product Lead Finance

    November, 2022 - present

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