Jessica Ellickson

Jessica Ellickson currently serves as the Shopper Marketing Senior Director at fairlife, LLC since May 2021. Previously, Jessica held various roles at The Coca-Cola Company from 2007 to May 2021, including Shopper Marketing & eCommerce Sr. Manager for Target, where responsibilities included managing a $6M marketing budget and developing strategies for significant campaigns. Other notable positions at Coca-Cola included Global Commercial Capabilities Senior Director for Latin America, Latin America Shopper Marketing Director, and Global Shopper Marketing Director, focusing on capability building and leading innovative solutions across multiple markets. Prior experience includes roles at Best Buy, where Jessica served as Consumer Research Sr. Manager and Demand Planner, along with a position at GfK as Research Associate. Jessica holds an MBA in Marketing and a BS in Marketing and International Business from the University of Minnesota - Carlson School of Management.