Peter Rasmussen

Peter Rasmussen has extensive work experience in various industries and roles. Peter is currently serving as the Chief Operating Officer at FarmLab, where they oversee the digitization of soil mapping and analysis. Prior to this, they worked as a Special Projects Advisor.

From 2018 to 2022, Peter served as the CEO at Practical Systems Ltd, where they led the company's business renewal efforts in the agricultural technology solutions market. Peter also held the position of General Manager, Operations during this time, where they developed and implemented management, production, and accounting solutions for farm businesses.

Before joining Practical Systems Ltd, Peter worked at the University of New England, Armidale as a Strategic Project and Contract Manager. In this role, they were responsible for managing strategic relationships and supporting the development of an organizational asset management strategy.

Peter also has experience in the education sector, having worked as a Strategy Consultant and Manager - International Market & Business Development at TAFE NSW. Peter led the development of a new international engagement strategy and contributed to the growth of international student engagement.

In the early stages of their career, Peter worked at the Australian Trade Commission as a Consul General - Senior Trade & Investment Commissioner, focusing on promoting trade and investment opportunities for Australian businesses in Western Europe. Peter also held various roles at Polaroid, including Vice President - Marketing, International, where they managed sales and operations in the Asia Pacific region.

Prior to that, Peter served as the International Brand Manager at Fosters Group, where they managed brand portfolios for international expansion. Peter started their career at DuPont as the National Sales & Marketing Manager, overseeing sales and marketing activities in consumer branded flooring textiles.

Overall, Peter Rasmussen has demonstrated a diverse range of skills and expertise throughout their career, particularly in the areas of business development, strategic planning, and international trade.

Peter Rasmussen completed their Bachelor of Science (B.Sc.) degree in Inorganic Chemistry from the University of Sydney, from 1983 to 1986. Peter went on to pursue a Master of Business Administration (M.B.A.) in Marketing/Marketing Management, General at the Macquarie Graduate School of Management (MGSM) from 1990 to 1992.