Bahige Syriani

Bahige Syriani is a seasoned marketing and brand development professional with extensive experience across various sectors, including food, household cleaning, and personal care. Currently serving as Own Brand Development Manager-Food at FATTAL GROUP since November 2020, Bahige focuses on creating and developing private label brands. Previous roles include Chief Marketing Officer at MrGrocer, Strategic Marketing Consultant, and Marketing Director-Levant for Philip Morris International, where Bahige managed flagship tobacco brands. A notable career at Unilever spanned over eight years in various leadership positions, including Regional Category Marketing Director for Central Eastern Europe & Russia/Ukraine, overseeing significant turnover across multiple brands. Bahige also held prior positions in brand and sales management at Mondelēz International and Intermedic. An educational background includes a Postgraduate Diploma in Digital Business and an MBA from the American University of Beirut, complemented by a Bachelor of Science in Chemistry.