Ananda Fitria is a seasoned marketing professional with extensive experience in digital campaign management and social media strategy implementation. Currently serving as Digital Campaign Lead at F&B Indonesia since December 2021, Ananda has developed strategies for notable brands like Chatime and Cupbop. Previous roles include Social Media Manager at Dropezy and Boga Group, where Ananda led multiple teams and executed influencer marketing campaigns across various platforms. Ananda's experience also encompasses positions in marketing communication for Trans F&B and community management at Arwuda Indonesia and Omeoo Media. With a Master of Science in Communication from the University of Indonesia and a Bachelor's degree in Communication from Universitas Prof. Dr. Moestopo, Ananda combines academic knowledge with practical expertise to successfully drive brand engagement and online transactions.
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