Anastasia Wötzel

Anastasia W. is an experienced marketing professional with a strong background in driving digital and loyalty marketing initiatives across multiple industries. Currently serving as a GTM Marketing Manager for Google Store since November 2022, Anastasia manages global website launches and brand positioning strategies, while previously leading the Loyalty Marketing Manager role where efforts included cultivating a community of Pixel Superfans and developing impactful marketing campaigns. Prior experience includes roles as Director of Marketing at WhipEV, Senior Growth Marketing Manager at Regent, L.P., and Tour Marketing Manager at Live Nation Entertainment, showcasing expertise in omni-channel marketing, project management, user acquisition strategies, and budget management. Anastasia holds a Master of Science in Marketing, Design, and Brand Strategies from INSEEC Grande Ecole and a Bachelor of Arts in French International Business from Georgia State University.