Tanya Robertson

Brand Strategy Lead at Female Invest

Tanya Robertson has a diverse range of work experience in the marketing and media industry. Tanya currently holds the role of Social Media Lead at Female Invest, starting in April 2023. Prior to that, Tanya founded and managed their own DTC lingerie e-commerce brand called womanhood from December 2018 to January 2023. During their time at womanhood, they built and scaled the brand, managed a team and external agencies, and developed comprehensive marketing strategies across various media channels.

Before womanhood, Tanya worked as an Influencer Marketing Account Manager at PMK•BNC from August 2017 to December 2018. In this role, they managed influencer accounts for various global brands and supported the creation of influencer marketing strategies. Tanya also held the position of Social Media and Digital Marketing Manager at FRAME #moveyourframe for a brief period in 2017, where they developed social media strategies, managed day-to-day channels, and organized in-house events.

Earlier in their career, Tanya gained experience as an Account Executive at Way To Blue, where they worked with UK theatrical film clients and contributed to digital marketing strategies. Tanya also worked as a Junior Account Executive at Way To Blue for a short period. Tanya began their professional journey as a Publicity Intern at Substance Global, and they held intern positions at The International Academy of Television Arts & Sciences, 20th Century Fox Film, and The Telegraph.

Overall, Tanya Robertson has a strong background in social media management, influencer marketing, and brand development. Tanya has experience in building and scaling an e-commerce brand and has worked with a diverse range of clients and projects throughout their career.

Tanya Robertson completed their high school education at Francis Holland Clarence Gate from 2005 to 2012. Following this, they pursued a Bachelor's Degree in Film Studies from the University of Sussex from 2012 to 2015.

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Timeline

  • Brand Strategy Lead

    April, 2023 - present

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