Catherine Berger

Sr. Director, International Marketing at Ferrara

Catherine Berger has a diverse work experience, beginning with their current role as the Sr. Director of International Marketing at Ferrara, where they oversee global marketing initiatives. Prior to this, they served as the Sr. Director of Strategic Growth Projects at the same company, leading various strategic initiatives. Catherine also held the position of Director of Media & Consumer Experience, responsible for developing and executing media and consumer engagement strategies.

Before joining Ferrara, Catherine worked at MediaLink, a consulting firm specializing in strategic advisory services. During their time there, they held positions such as Director of Brand Transformation, where they worked with blue-chip brands on transformative marketing strategies. Catherine also served as the Director of Data & Technology Solutions, assisting clients in leveraging data and technology for business growth.

Earlier in their career, Catherine held roles at Horizon Media, focusing on mobile strategy, and thinkLA, where they served as the Young Professionals Council President. Catherine began their career at PHD, specializing in integrated media planning and buying.

Overall, Catherine Berger has a wide range of experience in marketing, strategy, and consulting roles, demonstrating their expertise in driving business growth through innovative marketing and strategic initiatives.

Catherine Berger has a Bachelor of Science (B.S.) degree in Advertising from the University of Florida. Catherine also attended Sciences Po, where they studied International Relations.

Links

Previous companies

MediaLink logo
PHD logo

Timeline

  • Sr. Director, International Marketing

    November, 2023 - present

  • Sr. Director, Strategic Growth Projects

    March, 2022

  • Director, Media & Consumer Experience

    November, 2020

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