Maria Conti

Chief Communication Officer at Ferrari

Maria Conti has held the role of Chief Communication Officer at Ferrari since November 2025.

Maria brings twenty years of experience in the automotive and luxury sectors, gained leading international communications, events, brand, and motorsports teams for iconic marques such as Maserati, Alfa Romeo, BMW, and MINI.

In her most recent role as Head of the Maserati Corse division, she led the development of the Motorsports business, with international commercial, brand, and communications responsibilities. Previously, she was Chief Communications Officer of Maserati, where she defined and implemented the brand's global communications strategy across product, lifestyle, racing, and events.

Before joining Ferrari, she was Head of Maserati Corse, leading the brand's motorsports division globally.

From 2019 to 2024, she held various roles at Maserati, first as Head of Maserati Brand and Communication and then as Chief Communications Officer, defining global communications strategies, redefining the brand's values, and coordinating its international relaunch.

From 2016, she led communications for Alfa Romeo, first in the EMEA region and then globally, working on its return to Formula 1. In previous roles, she was Head of Fiat Communication for the EMEA region.

From 2005 to 2014, her professional career developed at the BMW Group, Italy, where she held various leadership positions in communications and experiential marketing for the Group's brands, including BMW and MINI. She also gained experience in communications and event management for luxury brands at consulting firms.

Maria Conti holds a degree in Business Communication from the Catholic University of the Sacred Heart in Milan and a degree in Business Management from the University of Alfonso X El Sabio in Madrid.


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