Joanne Farber

Joanne Farber is a seasoned marketing professional with extensive experience in leading marketing initiatives across multiple companies, currently serving as Director of Marketing for Nutella at Ferrero Canada since September 2018. Previously, Joanne held various marketing leadership roles at Ferrero and Right To Play, where contributions included developing communication materials that enhanced revenue generation for an international development organization. With a successful track record at Kraft Foods, Joanne launched significant product innovations valued over $25M and received multiple industry awards. Earlier roles at Unilever involved strengthening brand market positions and launching national campaigns that resonated with consumers. Joanne's career began at 3M, managing a substantial retail division. Educationally, Joanne holds a B.Com in Marketing & International Business from McGill University and has foundational credentials from Vanier College and Alexander Galt Regional High School.