Kirti Dewan

VP, Marketing at Fiddler AI

Kirti Dewan is the Vice President of Marketing at Fiddler Labs. Kirti has over three years of experience in product, content, and customer marketing, growth/demand gen, marketing ops and analytics, events, community, brand design, website, and PR.

Prior to joining Fiddler Labs, Kirti was the Vice President of Marketing at Bugsnag. Kirti was responsible for developing the messaging and positioning to advance the app stability management category and drive value-based selling. Kirti also built the content strategy at the brand, solution, and product levels. In addition, Kirti built the marketing tech stack, funnel lifecycle model, and ABM program. Furthermore, they established an analytics framework to derive insights from pipeline disposition, deal velocity, conversion metrics, and Ideal customer profile attributes to help inform key GTM decisions. Lastly, Kirti set up the PR engine, established an executive thought leadership platform, and launched the community initiative to build influence and affinity.

Kirti Dewan did their MBA in marketing and entrepreneurship from Santa Clara University and their B.E in computer engineering from University of Mumbai.

They work with Mike Walsh - VP, Sales and Partnerships, Krishnaram Kenthapadi - Chief Scientist, and Hema Mohan - Head of Product. Their manager is Krishna Gade, Founder & CEO.

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Timeline

  • VP, Marketing

    Current role

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