MD

Michael Dirosa

Chain Account Manager, Walmart at FIFCO USA

Michael DiRosa is an experienced professional in the beverage industry, currently serving as a Chain Account Manager for Walmart and Target at FIFCO USA since July 2015. In this role, Michael manages the company's largest wholesaler in the Western New York area. Previously, Michael held various positions at FIFCO USA, including Market Manager and Team Lead for Virtual Sales/Export, where management of a team and expansion of the export business to new territories were essential. Prior experience includes working as a Market Manager for Virtual Sales and Retail Account Specialist at North American Breweries, Inc., where responsibilities included maintaining relationships with wholesalers and managing on-premise accounts. Michael's career began at Steamroller Press as a Solution Sales Manager, focusing on artwork creation and screen printing. Michael holds a Bachelor's degree in Business Administration with a concentration in Marketing from Buffalo State University.

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