Fight or Flight
It’s the thrill of coverage that gets Dan out of bed. He has led, managed and executed international and local media relations programmes for Ericsson, IBM and Trustly, and has a love of MarTech after driving coverage for Gartner for Marketers, Teads and LinkedIn Marketing Solutions.
Down the pub he’ll tell you he’s had a UK top 40 hit, acted in a BBC drama and scored a winner at Molineux – one is certainly not true.
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Fight or Flight
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Today, B2B brands battle for attention in the same crowded space as everything else. Fight or Flight is a creative communications agency that enables B2B brands to compete.