Jorge Cordoba Marulanda

Especialista En Marketing Digital at Finaktiva

Jorge Cordoba Marulanda has a diverse work experience spanning several positions and companies. Jorge'smost recent role is at Finaktiva as a Digital Developer, where they manage various digital channels such as Social Media, Social Ads, SEM, SEO, and Marketing Automation. Jorge is responsible for implementing advertising campaigns, optimizing acquisition budgets, managing social media communities, and measuring and reporting on organic and paid social media performance.

Prior to Finaktiva, Jorge worked as a Trafficker Digital, creating and optimizing campaigns in platforms such as Google Ads, Meta Ads, and LinkedIn Ads. Jorge also configured tracking tools and developed digital acquisition plans to optimize conversion rates.

Before their digital roles, Jorge worked as a Community Manager at Agrofacil SAS, where they were in charge of content ideation and design for social media platforms. Jorge also managed online stores, implemented SEO strategies for e-commerce, and optimized campaigns on Facebook and Google Ads.

Jorge also has experience as a Community Manager at Bakancitos, where they were responsible for content creation, community management, and running advertising campaigns on Facebook Ads. Jorge also provided digital marketing strategies and sales support to customers.

Additionally, Jorge has worked as a Graphic Designer at Agencia de viajes Jungla Turismo and as a Communications Intern at Alcaldia de Itagüí.

Overall, Jorge Cordoba Marulanda has showcased their expertise in digital marketing, campaign management, social media, and SEO throughout their career.

Jorge Cordoba Marulanda completed their education at the Institución Universitaria ITM from 2012 to 2018. Jorge obtained a degree in Formación Profesional de Grado Superior, specializing in Enseñanzas artísticas y artes visuales.

In addition to their formal education, they have acquired several certifications. Jorge obtained certifications in Technical SEO: Advanced Positioning, Paid Media Planning, Facebook Ads Avanzado, Domina Google Analytics y la Analítica Digital, Certificación en SEM, Certificación en Estrategias Pagas en Redes Sociales, Certificación en Analítica Web, Certificación en SEO, Certificación en Estrategias Orgánicas en Redes Sociales, Certificación en Búsqueda de Google Ads, Certificación en Display de Google Ads, and Certificación en Shopping. These certifications were obtained from institutions such as Crehana, Next U, and Google Digital Academy (Skillshop) between 2021 and 2023.

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Timeline

  • Especialista En Marketing Digital

    October, 2022 - present

  • Trafficker Digital

    March, 2022