Anja Amend is an accomplished entrepreneur and marketing professional, currently serving as the Founder of Finanzerfahrungen.de and the Managing Partner at Andoha Holding GmbH, where a focus is on investing in digital business models and supporting their scaling. Anja's extensive experience includes leadership roles such as CEO at Leadconsulting GmbH and Head of Marketing at avantum consult GmbH. Previous positions include Senior Marketing Manager for Discrete Manufacturing at SAP, where Anja developed targeted marketing programs, and Senior Marketing and Sales Manager at XPLM Solution GmbH, overseeing marketing strategies and campaigns. Anja began a career in marketing and sales with roles at tecis Finanzdienstleistungen AG and BASF, and gained early experience through internships. Anja holds a Bachelor of Arts in Media Culture Studies from The University of Freiburg.
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