Finch Brands is a boutique brand consultancy that exists to help brands win when it matters most. We accomplish this by blending insight, intuition, and creativity to shape brand strategy and drive people to action. Our services span insights, M&A branding strategy, brand architecture, design, and more.

Finch Brands was founded in 1998 by pioneering executives instrumental in the ascent of David’s Bridal and IKEA. This heritage of blended client-side and agency experience is alive and well today across our team of strategists, researchers, and designers from companies such as Campbell Soup, Kimberly-Clark, Subway, Birds Eye and more. Recent well known Finch Brands clients include Nutrisystem, Samsung, Splenda, Brown-Forman, CubeSmart, Conair, Fathead, and the Philadelphia 76ers. 

Proud generalists, we work horizontally across B2C, B2B, and non-profit sectors, as well as vertically from startups through Fortune 100 companies.

Advertising

Consulting

Marketing

Finch Brands

Daniel Erlbaum

Adrienne Brandyburg

Tracy Grimes

Bill Gullan

Lauren Collier

John Ferreira

The Insights Team at Finch Brands specializes in uncovering deep consumer and market insights to inform brand strategy and drive impactful business decisions. They conduct thorough market research, analyze consumer behavior, and deliver actionable recommendations that help clients understand their audiences, optimize their branding, and achieve strategic goals. This team plays a crucial role in ensuring that all brand strategies are grounded in solid data and valuable consumer insights.

Insights Team

Leadership Team

Design and Creative

Insights Team

About

Team members

Other teams at Finch Brands

Leadership Team

Design and Creative