Shawn Low

Shawn Low is a seasoned professional in marketing and content strategy, currently serving as Global Account Director and Country Manager at Green Hat since March 2024, focused on B2B marketing program development. As Co-Founder and Head of Marketing at Firef.ly, a London-based travel tech startup, Shawn has been integral in creating an intelligent travel guide app. Previously, Shawn held diverse roles including Head of Social at whiteGREY, leading key community management projects, and Head of Social Media and Digital at Grey Group. Extensive experience at Lonely Planet includes roles as Travel Writer and Editor, Travel Editor for the Asia Pacific region, and Commissioning Editor for guidebooks. Educational qualifications include a BA in Media & Communications from the University of Melbourne, Mass Communication from Ngee Ann Polytechnic, and a Mini MBA in Marketing from Marketing Week.