Lara Baker

Trade & Consumer Marketing Manager at Fisher & Paykel Appliances

Lara Baker is a results-driven marketing professional with extensive experience in trade and consumer marketing, particularly at Fisher & Paykel Appliances as a Trade & Consumer Marketing Manager since May 2022. Recognized for exceptional performance with awards such as the National "Trailblazer Award" and the "Above and Beyond Award," Lara has successfully managed partner marketing initiatives that led to a 650% increase in month-over-month performance. Previous roles include marketing specialist at Royal LePage, where social media strategies significantly boosted engagement, and an internship at Four Seasons Hotels and Resorts, where contributions supported international marketing campaigns. Educational credentials include a Postgraduate degree in Marketing Management from Humber College and a Bachelor of Arts in Research Specialist Psychology from Wilfrid Laurier University.

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