PG

Philip L. Görtz

CRO Specialist at Fiskars

Philip L. Görtz has a diverse work experience spanning various roles and industries. Philip L. has worked as a CRO specialist at Fiskars Group since 2023. Prior to that, they were a CRO Analyst at LeoVegas Group from 2019 to 2023. Philip L. also had a significant tenure at SEB Kort, where they held roles such as Conversion Analyst, Digital Sales Manager, Corporate Actions, and Equity Trading Operations. Before that, they worked at Mangold Fondkommission AB as a Back Office - Investigation project member and at SEB as a Payments administrator and Support Operations staff member. Philip L. also had a brief period as a proprietor at Phills Consulting. Additionally, they worked at Sjö & Land AB as part of a marketing project and as a freelancing accountant. Philip L. was a Master Thesis Student at Gooh AB and held a role in Customer Sales and Events at Skandiabanken early in their career.

Philip L. Görtz has a diverse education history with a focus on digital marketing and web optimization. In 2007, they completed their Master Thesis in Business Administration at Stockholm University. Throughout the years, they have obtained several certifications and completed various courses. In 2016, they took an Advanced Course in Microsoft Excel at Addskills Cornerstone. In 2018, they attended Conversionista for a degree in Conversion Manager, specializing in website optimization. The same year, they also completed a Digital Marketing course focused on Goals & Analytics at IHM Business School. In 2015, Görtz participated in the ISLA Securities Lending course at J.P. Morgan Asset Management, studying Securities Lending and Securities Finance. Most recently, in 2022, they furthered their expertise in digital psychology by obtaining a Digital Psychology Specialist degree from CXL, where they also received certifications in copywriting and product messaging, heuristic analysis frameworks for conversion optimization audits, digital psychology and behavioral design training, and applied neuromarketing. Additionally, they have obtained certifications in Content Marketing and Inbound Marketing from HubSpot Academy, as well as certifications in Google Adwords and Google Analytics from Google.

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Timeline

  • CRO Specialist

    October, 2023 - present

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