Mike Yanke

Business Development Manager at fjorge

Mike Yanke is a Business Development Manager at fjorge. Mike has also previously worked as an Account Manager at Siteimprove from January 2021 to October 2021.

At Siteimprove, Mike worked with both B2B and B2C clients in industries including healthcare, IT and SaaS. Mike was responsible for creating and maintaining website dashboard reports measuring meaningful results. Additionally, they developed online marketing strategies and tactics guided by website analytics data, as well as trained online marketing professionals in disciplines ranging from content marketing and optimization to website analysis.

Some initiatives that Mike led during their time at Siteimprove include website optimization which lead to a 63% increase in online sales year over year for a B2C religious gifts company, and content marketing and social media initiatives which lead to a 74% year over year increase in traffic to a blog hosted by a Fortune 500 medical technology company.

Mike Yanke graduated with a BSBA from Creighton University in Marketing / Management Information Systems. Mike then went on to get certification from Google in Google Ads Search Certification and from the Water Quality Association in Certified Water Specialist. Finally, they got their Google Analytics Individual Qualification (IQ) from Google.

Mike Yanke reports to Joe Barsness, Director of Business Development. They are on a team with and Mitch Johnson - Business Development Specialist.


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