Nils Thorson

Nils Thorson is an accomplished marketing professional with extensive experience in paid media strategy and account management. Currently serving as a Vice President at FleishmanHillard, Nils leads integrated paid media campaigns and has successfully evolved client strategies, resulting in increased effectiveness and client investment. Previous roles include Brand Strategy Manager at Transamerica, where Nils managed over $1M in annual media budgets and established the company's first SEM and podcast teams. Nils also gained recognition for pioneering innovative social media strategies across various organizations, including notable awards for increasing engagement and driving significant revenue growth. As an Advisory Board Member at the University of Iowa Tippie College of Business, Nils mentors marketing students and contributes to curriculum development. Nils holds a Bachelor of Business Administration in Marketing and Management Information Services from the University of Iowa.