Luis A. Huerta Sánchez

Luis A. Huerta Sánchez has a diverse work experience spanning over two decades. Luis A. is currently serving as the Head of IT Latam (BRM) at Upfield since 2019. In this role, they are responsible for managing IT services, innovation initiatives, and integrating technology into business processes. Notable achievements include implementing IT systems for the transition and operational takeover of a Unilever Foods plant in Colombia and implementing a mobile platform called "Feet on the Field" for data collection in Mexico.

Prior to their current role, Luis worked at Alsea from 2013 to 2019 as a QSR IT Business Partner. Here, they played a crucial role in aligning business and IT strategies, designing and implementing technology solutions, managing IT initiatives portfolio, and establishing long-term relationships with strategic partners. Moreover, they managed the IT strategic plan for renowned brands like Starbucks, Burger King, and Domino's Pizza.

Before Alsea, Luis worked at Heuristikx as a Partner from 2011 to 2016. Here, they identified new business opportunities, negotiated and closed deals, developed innovation strategies, and signed cooperation agreements with universities, research centers, and government departments.

Luis also served as the VP of Operations at PDMA Capítulo México from 2009 to 2012. Additionally, they held positions as a Partner at IIN Consultores, Senior Consultant at 360 Business Solutions, and Associate Consultant at ALPE Consultores.

Earlier in their career, Luis worked at Manpower MeCARD as an Industrial Account Manager, where they developed strategic business relationships with customers and supported the sales team in closing new projects. Luis A. also worked as a Senior Consultant at ALPE Consultores and as an Operations Coordinator at Seguros Génesis (Metlife).

Overall, Luis A. Huerta Sánchez has demonstrated expertise in IT management, strategic planning, business development, and relationship management throughout their career.

Luis A. Huerta Sánchez has a diverse education history. Luis A. obtained a Bachelor's degree in Industrial Engineering from Universidad Panamericana in the years 1991 to 1996. Additionally, they completed several diploma programs, including one in Human Resources Consulting from Universidad Anáhuac in 2006, one in Developing Management Skills from Tecnológico de Monterrey in 2004, and one in Reengineering Business Process from Tecnológico de Monterrey in 1998.

In terms of certifications, Luis obtained a PMP Certification from PMI Capítulo México / BProject in 2009 and a PDMA Certification from PDMA Capítulo México in 2010. In recent years, they have continued to enhance their knowledge and skills with various certifications, such as "Bridging the Gap between Strategy Design and Delivery" from Brightline PMI in 2021 and "Strategic Thinking for the CXO" from Emeritus in 2021.