A family-owned and Michigan-based company, FloraCraft is the world’s leading manufacturer of foam products for the craft and floral industries. For more than 70 years, we have made it easy for creators everywhere through our innovative craft and floral foam products. FloraCraft is the industry leader for creators through our house of brands.

Chemicals

FloraCraft

Steve Carlson

Annie O'Connor

Jamie Sutton

Wally Cain

Marla O'Dell

Brent Powell

John Nielsen

James Morkert

Lee Schoenherr

The Leadership Team at FloraCraft is responsible for steering the company's strategic vision and overall operational excellence. Comprising executives from diverse functions like supply chain, product development, sales, and human resources, the team collaborates to drive innovation, foster a positive workplace culture, ensure financial health, and enhance customer satisfaction in the craft and floral industries. Their commitment to teamwork and leadership helps maintain FloraCraft's position as the industry leader for creators.

Leadership Team

The Operations Team at FloraCraft is responsible for overseeing the end-to-end production process of foam products, ensuring efficiency and quality in both manufacturing and packaging. This team, comprising leaders in extrusion, fabrication, supply chain, and global sourcing, collaborates to optimize resources, streamline operations, and enhance product delivery, ultimately supporting the company’s commitment to innovation and excellence in the craft and floral industries.

Operations Team

The Sales and Marketing team at FloraCraft is dedicated to driving revenue growth and expanding market presence by developing effective sales strategies and innovative marketing campaigns. This team collaborates to enhance brand visibility, engage with customers, and support product development, ensuring that FloraCraft remains the leading choice for creators in the craft and floral industries.

FloraCraft

Org chart

Board & advisors

Teams

Leadership Team

Operations Team

Sales and Marketing

Offices

FloraCraft

Org chart

Board & advisors

Teams

Leadership Team

Operations Team

Sales and Marketing

Offices

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