Jimmy Wu

Jimmy Wu currently serves as the Global PPC Manager at Flutter International, overseeing Paid Search media strategies for PokerStars across various markets, including the UK, Europe, Canada, and the US. Previously, Jimmy held the position of Paid Media Manager at JD Sports Fashion plc, where an impressive achievement included exceeding Black Friday targets by 50% and achieving 90% year-over-year growth. With a strong background at THG, Jimmy progressed through several roles, from PPC Executive to Paid Media Manager, developing comprehensive paid media strategies and managing significant budgets. Earlier experience includes a role as a Business Development Coordinator at Too Good To Go, an environmental social enterprise. Jimmy holds a Master's degree in International Marketing Management from the University of Leeds and a Bachelor's degree in International Business from Leeds Beckett University.