Christine Bacon

Christine is responsible for providing business development support, best practices insights, marketing guidance and coaching for all Focus partner firms, as well as building the Focus brand itself. Prior to joining Focus, Christine was at Northern Trust, where she was SVP, Head of Marketing for Emotomy, the firm’s Digital Investment Advice business. In this role she led and launched the marketing strategy and rebrand of the Emotomy platform. Prior to this, she was at Allianz Global Investors, where she oversaw US brand and digital marketing campaigns. Prior to this, Morgan Stanley, where she led brand and advertising efforts through the financial crisis and the acquisition of Smith Barney.

Christine received her Master of Arts from the University of Texas at Austin, and her Bachelor of Arts from Saint Mary’s College.