John Theodore

John Theodore has a diverse work experience in research and insights. John is currently the Director of Research & Insights at Focus on the Family since December 2020. Prior to that, they worked as a Consumer Insights & Data Science Consultant on an independent basis starting from December 2019. John has also worked as a Professional Development Student from September 2018 to November 2019.

Before their independent consulting, they served as a Research Consultant at LifeWay Christian Resources from November 2016 to July 2018. In this role, they provided leadership in strategy and execution of qualitative and quantitative research studies. John also conducted research for an international relief and development organization, a Christian radio ministry, and a major radio ministry's daily devotional.

From January 2012 to May 2016, John worked as a Research Consultant at Compassion International, where they provided insights and analytical services. One of their key projects was an annual donor experience study.

From October 2003 to October 2011, John served as the Director of Research at Focus on the Family. In this role, they led strategic research initiatives that impacted fundraising and marketing goals. John'sresearch focused on donor and brand insights, including acquisition, retention, and lifetime value. John also conducted studies on brand experience, brand awareness, and product concepts.

Prior to Focus on the Family, John was a Research Manager at Ipsos from February 1999 to October 2003. John managed market research studies across various industries, particularly in customer experience improvement and brand loyalty. Key projects included brand equity measurement and customer satisfaction/delight studies for well-known brands.

Before their role at Ipsos, John worked as a Research Analyst at Pepperidge Farm from September 1996 to January 1997. John also worked as a Strategic Planning Analyst at Kraft Foods Group from July 1995 to August 1996, where they supported financial analysis and reporting projects.

Overall, John Theodore has extensive experience in research, insights, and analytics across various organizations and industries.

John Theodore completed their Master of Business Administration (MBA) with a focus on Marketing at Pace University - Lubin School of Business from 1994 to 1997. In addition to their formal education, John Theodore obtained various certifications in data science and related fields. These include "Python for Data Science and Machine Learning Bootcamp" from Udemy in February 2020, "Data Science Capstone" from Coursera in November 2019, "Building Web Applications in R with Shiny: Case Studies" from DataCamp in October 2019, "Intermediate R" from DataCamp in October 2019, "Introduction to the Tidyverse" from DataCamp in October 2019, "Machine Learning" from Coursera in October 2019, "Intro to SQL for Data Science" from DataCamp in September 2019, "Introduction to Function Writing in R" from DataCamp in September 2019, "Joining Data in SQL" from DataCamp in September 2019, "Developing Data Products" from Coursera in August 2019, "Introduction to Spark in R using sparklyr" from DataCamp in August 2019, "Machine Learning Toolbox" from DataCamp in August 2019, "Practical Machine Learning" from Coursera in August 2019, "Unsupervised Learning in R" from DataCamp in August 2019, "Regression Models" from Coursera in June 2019, "Reproducible Research" from Coursera in May 2019, "Statistical Inference" from Coursera in May 2019, "Creating Dashboards and Storytelling with Tableau" from Coursera in April 2019, "Exploratory Data Analysis" from Coursera in April 2019, and "Essential Design Principles for Tableau" from Coursera in March 2019.