Sofia Neiada

Sofia Neiada is a Trade Marketing Manager EMEA at Folli Follie Group, overseeing digital marketing activities for the brand globally. With a background in digital media consulting and account management, Sofia has experience in coordinating digital activations, managing digital accounts, and improving brand engagement and revenue for international companies such as Hearst Magazines and Lagardère Publicité. Sofiah holds a MA in Media Studies & Media Management from The New School and a Bachelor degree in Sociology and Management from the University of Bath.