Gersson Arce

Vice President Marketing Operations at Formerly Known As

Gersson Arce has a diverse range of work experience spanning over several roles and industries. Gersson began their career as an IT Manager and Web Designer & Developer at Producciones Marvin Córdoba from 2004 to 2009. Gersson then worked as a Middleware Support Specialist and Escalation Manager at HCL Hewlett Packard from 2006 to 2009. Arce also served as an Alienware Support Specialist at Dell Costa Rica from 2009 to 2010 and as a Quality Analyst at AvVenta from 2011 to 2012.

Moving into the digital marketing field, Arce worked as a Senior Web Developer at Prodigious Latin America from 2012 to 2014, where they focused on developing responsive HTML emails. Gersson then transitioned to a role as a Senior Developer at Formerly Known As from 2014 to 2016.

Arce's career continued to progress, and they took on positions with increasing responsibility at Formerly Known As. From 2016 to 2018, they served as a Technical Lead, overseeing various aspects of CRM program architecture and email campaign strategy. Gersson then became an Associate Director of CRM Production from 2018 to 2020, leading a team of development and QA engineers across multiple locations. Arce then assumed the role of Director of Marketing Operations from 2020 to 2022, where they managed the MOPs organization and provided leadership and mentorship to the team.

Finally, Arce held the position of Vice President of Marketing Operations at Formerly Known As starting in July 2022. The summary of Gersson Arce's work experience reflects their progression from technical roles to leadership positions across multiple industries and highlights their expertise in marketing operations and technical development.

Gersson Arce obtained a Bachelor of Science degree in Computer Systems Engineering from Universidad Hispanoamericana (CR) in the period of 2010 to 2013. Prior to that, they completed a Bachelor's degree in High School/Secondary Diploma Programs from Colegio Mauro Fernández from 1996 to 2001. Gersson also holds various certifications, including an English Certificate - Advanced Level from Instituto Nacional de Aprendizaje (INA) in 2011 and a CCNA Module 1 certification from Universidad Interamericana in 2009. Additionally, they have certifications in leadership, communication, and technical skills from various institutions.

Links

Timeline

  • Vice President Marketing Operations

    July, 2022 - present

  • Senior Director Production

    April, 2020

  • Associate Director, CRM Production

    February, 2018

  • Technical Lead

    January, 2016

  • Senior Developer

    November, 2014