Cristina de Martini

Cristina De Martini is an accomplished leader in revenue and marketing operations, currently serving as Vice President and Research Director at Forrester, where responsibilities include managing a team of analysts, launching new product lines, publishing research, and guiding B2B professionals in improving marketing and sales outcomes. As the founder and president of River Green Outreach, Cristina coordinates volunteer activities to support local charitable organizations. Previous roles encompass substantial expertise in strategic planning and advisory services at notable firms like SiriusDecisions and Zebra Technologies, alongside foundational work at McKesson and initial management experiences in production and marketing. Cristina holds an MBA and a BS in Wildlife Biology from The University of Georgia.