Sam Hagedorn

Sam Hagedorn is a seasoned professional in data strategy and audience analytics, currently serving as the Dats Strategy & Audience Analytics Director at Fors Marsh since October 2021. Previously, Sam held the position of Senior Director, Data and Analytics at VMLY&R and contributed significantly as a Senior Director at Penn Schoen Berland, managing strategic research projects for various clients including corporate, non-profit, government, and political sectors. Sam also has experience in client-facing research roles, where responsibilities included managing client relationships, developing proposals, and overseeing teams. Sam holds a Bachelor of Science in Economics and a Bachelor of Arts in Public Communications from American University.