Jeffrey Cohen currently serves as Vice President and Head of Marketing at Fortrea since May 2023. Prior to this role, Jeffrey held the position of Executive Director Marketing at Labcorp, where responsibilities included overseeing clinical marketing and developing go-to-market strategies from August 2019 to May 2023. From August 2007 to August 2019, Jeffrey worked at Pfizer as a Senior Director and Global Therapeutic Area Lead for the Cardiovascular, Urology, and Ophthalmology portfolio, focusing on global strategy and brand community development. Other roles at Pfizer included Global Commercial Team Lead for Enbrel and leadership positions in US Vaccines. Jeffrey began the career at Johnson & Johnson and Novartis in various marketing and analytical roles. Academically, Jeffrey earned an MBA in Finance and Marketing from NYU Stern School of Business and a B.A. in Mathematics, Economics, and Statistics from Rutgers University.
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