Louis Butcher

Louis Butcher has over 8 years of experience in the marketing and automotive industries. Louis has worked in both B2B and B2C environments, with a focus on digital marketing and growth.

Most recently, Louis was the Head of Digital at Vibrant Vegan, a plant-based food company. In this role, they oversaw all digital marketing activities, including paid advertising, SEO, social media, email marketing, and website development. Under Louis's leadership, the company saw significant growth in online sales and web traffic.

Prior to Vibrant Vegan, Louis worked as a Senior Growth Marketing Manager at The Plum Guide, a startup that helps people find the best vacation rental properties around the world. Louis was responsible for managing all paid acquisition channels, as well as developing and executing growth hacking experiments. During their time at The Plum Guide, Louis helped the company scale from 0 to 1 million in annual revenue.

Before working in the tech startup world, Louis spent 3 years as a Senior Digital Marketing Manager at WhoCanFixMyCar.com, an online marketplace for car repairs. In this role, they managed a team of 4 marketers and was responsible for all aspects of digital marketing, including paid search, organic search, email marketing, and social media. During their time at WhoCanFixMyCar.com, Louis increased online sales by 50%.

Louis started their career in the automotive industry, working as an Aftersales Marketing Coordinator at Toyota. In this role, they were responsible for project management for national marketing campaigns for After Sales products and services. Louis also managed Toyota's presence on websites, magazines, e-Newsletters, press, radio, and social media.

Louis is currently a Growth Lead at Founders Factory, a technology incubator and accelerator. In this role, they are responsible for helping startups grow through digital marketing and growth hacking strategies.

Louis Butcher has a Bachelor's Degree in Business Management from Nottingham Trent University and GCSEs and A Levels from King Edward VI School.

Some of their coworkers include Liam Nolan - Growth Lead, Olivia Martyn - Head of Brand Marketing, and Emma Wolfin - Growth Lead. Louis Butcher reports to Lee Bernasconi, CMO.