Stuart Martin

Stuart Martin is an accomplished professional in sports marketing and communications, currently serving as the Head of Sport & Entertainment at Frame since May 2023, where strategic leadership includes clients such as UEFA and Scottish Rugby. Previously, as Associate Director at Ulster Rugby from 2019 to 2023, Stuart reversed declining attendances and drove commercial operations, establishing the team as the best supported in the league pre-COVID. Prior experience includes leading marketing initiatives at Scottish Rugby Union, successfully rebranding Edinburgh Rugby, and increasing ticket sales and matchday attendance. With a background in managing marketing at Scottish Golf and various roles in communications, including as Senior Account Director at Stripe Communications, Stuart brings extensive expertise to the sports and entertainment sector. Stuart holds a Bachelor’s Degree in Corporate Communication from Robert Gordon University.