Cassidy Nydahl

Cassidy Nydahl serves as the Head of Growth at Franc since March 2023 and has been a Director at SheSays Cape Town since July 2021, actively promoting the engagement and advancement of women in creative roles. Previously, Cassidy held multiple strategic roles at Engage Video Group from November 2019 to December 2022, including Head of Strategy and Product Strategy Lead, where efforts focused on developing innovative business products and leading social strategy initiatives. Prior experience includes digital editing at John Brown Media South Africa and copywriting at HaveYouHeard, alongside early roles in marketing and administration. Cassidy's educational background includes an Honours in Media Theory and Practice from the University of Cape Town and a certificate in Cooking from Silwood School of Cooking.