Jonathan Lofgren

Web Marketing Manager at FranklinCovey

Jonathan Lofgren has a diverse work experience spanning multiple industries and roles. Jonathan started their career at Virginia Commonwealth University in 2003, where they worked on special IT projects until 2008. Following this, they joined InfoSight, Inc. as a Network Technician from 2008 to 2011.

In 2011, Jonathan joined PPC Land Consultants as a Marketing Project Manager. In this role, they were responsible for managing marketing and event strategies, conducting research, and negotiating lease and purchase agreements. Jonathan remained with the company until 2015.

After leaving PPC Land Consultants, Jonathan joined FranklinCovey in 2013. Jonathan initially served as a Marketing Consultant, providing consulting services for database strategies and collaborating with cross-functional teams. In 2015, they became the Marketing Database Manager, overseeing the management and maintenance of marketing databases.

Jonathan then transitioned to the role of Social Media Manager in 2016, where they developed and executed a comprehensive social media strategy. Jonathan implemented social media advertising campaigns and tracked key metrics for campaign performance analysis. In 2020, Jonathan took on the role of Content Manager, responsible for creating and coordinating content aligned with marketing goals.

Most recently, Jonathan has been working at FranklinCovey as the Web Marketing Manager since September 2021. In this position, they develop and executes the website strategy, manages website content, and aligns it with overall marketing objectives.

Jonathan Lofgren completed their Bachelor's Degree in English Language and Literature, General from Virginia Commonwealth University, where they studied from 2001 to 2005.

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Timeline

  • Web Marketing Manager

    September, 2021 - present

  • Content Manager

    April, 2020

  • Social Media Manager

    September, 2016

  • Marketing Database Manager

    September, 2015

  • Marketing Consultant

    November, 2013

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