Terri Smith Ryan

Terri Smith Ryan, MBA has a diverse work experience spanning over two decades. Terri is currently working at FreeWheel as an Advisory Lead, Insights & Analytics, where they author and curates public-facing insights about the digital media industry. Prior to this, Terri worked as an Adjunct Professor at Temple University.

Terri'sprevious role was as the Sr. Manager of Marketing and Research Planning at Effectv, where they supported local and regional sales teams in interpreting and analyzing market and competitive media to gain and retain advertising clients. Terri also played a crucial role in communicating the company's value proposition to account executives and sales managers.

Terri's work experience also includes a role as a National Account Executive at Great Valley Publishing, where they generated new business and managed existing accounts for Radiology Today magazine. Terri achieved significant sales growth and utilized their media planning, presentation, and negotiating skills to meet and exceed sales goals.

Earlier in their career, Terri worked as a Print Buying Supervisor at Zenith Media, NY, where they gained valuable experience in print buying.

Overall, Terri has a strong background in insights and analytics, marketing and research planning, account executive roles, and print buying.

Terri Smith Ryan holds a Bachelor of Business Administration (BBA) degree in Marketing from Hofstra University. Terri also has an MBA in Marketing from the University of Arizona. Terri is also an Advanced Google Analytics Certified professional.