Valerie Levin

Marketing Director at Freightos

Valerie Levin has a wealth of work experience, spanning from 2005 to the present. Valerie began their career as an Intern at the Jerusalem Post in 2005. In 2007, they took on the role of Media Monitoring Associate at APCO Worldwide, where they managed and trained media monitoring coordinators and developed guides to streamline projects. In 2011, they became a Public Relations Client Executive at MS Business Communication (Burson-Marsteller Affiliate), where they promoted media coverage for international technology and financial corporations in local and global print and online publications and newswires. In 2013, they took on the role of Marketing Manager at Oktopost, where they created content marketing assets, planned and A/B tested numerous social media and e-mail marketing campaigns, and organized and promoted webinars on marketing strategies and best practices. In 2015, they became Director of Inbound Marketing at Penguin Strategies, where they implemented B2B marketing strategy and execution for technology companies. In 2017, they took on the role of Digital Marketing Manager at Indegy (acquired by Tenable), where they drove digital marketing strategy and execution for all lead generation activities. In 2019, they became Inbound Marketing Manager at AppsFlyer, where they led the inbound marketing activities for the world's leading mobile attribution & marketing analytics platform. In 2021, they became Head of Growth Marketing at Salto, where they built and managed lead gen and pipeline marketing using a robust B2B martech stack, and led content strategy & SEO, including launching a resource library and blog redesign. Currently, they are the Marketing Director at Freightos.

Valerie Levin completed their freshman year of college at Cornell University in 2002-2003, studying Communication and Media Studies as a Dean's Scholar. Valerie then completed their BA in Communication and Political Science at Tel Aviv University from 2003-2007. Following this, they completed their MA in International Relations at The Hebrew University of Jerusalem from 2008-2011. In addition to their formal education, Valerie Levin has also obtained three certifications from HubSpot, including an Email Certification in February 2017, an Inbound Certification in March 2016, and a HubSpot Certification in March 2016.

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