Marguerite Gorgedoux is an experienced professional in donor acquisition and marketing, currently serving as Responsable Acquisition et Initiatives at Croix-Rouge française since March 2011. Responsibilities include defining global donor acquisition strategies, recruiting regular donors through various channels, and ensuring donor retention through innovative concepts and comprehensive support journeys. Previous roles include Chef de projets marketing at Ilapharm and Chef de projets marketing at Matinal/Senioragency, showcasing a strong background in marketing project management. Marguerite holds a Master 2 degree in Communication/Marketing from Paris School of Business and a Bachelor from ISEFAC, complemented by a DUT in Advertising from IUT Info Com - Le Havre.
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