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Laura Bueno de Greco

VP Of Brand Management at Frida

Laura Bueno de Greco has a diverse work experience spanning various roles and industries. Laura most recently worked at Frida as the VP of Brand Management starting in June 2023. Prior to that, they were a Senior Brand Manager at Zarbee's Naturals from February 2021 to May 2023. Laura also had a significant tenure at Johnson & Johnson, where they held several positions, including Senior Manager in Global Consumer Health Strategy, Senior Marketing Manager in LISTERINE Innovation, Brand Manager in LISTERINE Innovation, Brand Manager in BAND-AID, and Associate Brand Manager in AVEENO Body and AVEENO Hispanic and AVEENO Sun. Before their time at Johnson & Johnson, Laura worked as a Senior Manager in Advisory Services at Ernst & Young from October 2002 to May 2010.

Laura Bueno de Greco completed their Master of Business Administration (MBA) in Marketing and Strategy at NYU Stern School of Business from 2010 to 2012. Prior to that, they attended the University of Delaware from 1998 to 2002, although specific details about their degree and field of study were not provided. In addition to their formal education, Laura obtained certifications in Marketing Conversion Rate Optimization from Continued Learning at LinkedIn in January 2022 and the Certified Marketer CM1 Credential from General Assembly in July 2019.

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