Friedman's Home Improvement is built on the strength  of generations of hard work, investment and love of Sonoma and Mendocino counties. Our nearly 600 person team goes beyond the expected to serve and support the North Bay and North Coast homeowners, DIY'ers, and contractors.

We have broken the mold of home improvement retail and driven strong and vibrant growth across all of our stores and segments. But we are just getting started. Together we are raising the standard of service, reimagining our products, and launching new initiatives to transform the way the North Bay and North Coast dreams, builds, and creates.

If you were born to build with us, take a look at our current openings and apply!

Building Supplies

Retail

Friedman's Home Improvement

Friedman's Home Improvement's headquarters in Petaluma, CA, United States

Barry Friedman

Jeff Schryver

Richard Marano

Laura Sparrow

The Sales and Merchandising team at Friedman's Home Improvement plays a critical role in driving the company's growth and customer satisfaction. This team is responsible for engaging with contractors, homeowners, and DIY enthusiasts to provide tailored solutions and products that meet their needs. They focus on optimizing product selection, pricing, and placement to enhance the shopping experience and ensure high sales performance. Through training and development, the team ensures employees are knowledgeable and skilled, further enhancing customer service and support across all stores.

Sales and Merchandising

The Marketing and Communications Team at Friedman's Home Improvement is responsible for promoting the company’s brand, products, and services to the North Bay and North Coast communities. This team manages all facets of marketing strategy, including digital branding, creative services, company communications, and visual merchandising. They drive customer engagement through innovative campaigns, visual displays, and strategic content development, ensuring the company’s presence is strong and vibrant across all platforms and channels.

Marketing and Communications Team

The Finance and Accounting Team at Friedman's Home Improvement oversees the company's financial health by managing budgets, conducting financial analysis, and ensuring regulatory compliance. This team is responsible for credit management, financial reporting, and strategic fiscal planning to support the company's growth and service excellence in the North Bay and North Coast regions.

Finance and Accounting Team

The Operations Team at Friedman's Home Improvement ensures the efficient functioning of all stores by managing distribution, inventory, replenishment, and merchandising operations. This team also oversees customer care to guarantee a seamless and exceptional shopping experience, supporting the company's mission to serve and elevate the North Bay and North Coast communities.

Operations Team

The Leadership Team at Friedman's Home Improvement is responsible for setting the strategic direction, driving growth, and ensuring operational excellence across the company. Comprising key executives such as the President & CEO, Vice Presidents of Marketing and Information Technology, and the Chief Financial Officer, this team collaborates to enhance service standards, innovate product offerings, and launch transformative initiatives to better serve the North Bay and North Coast communities.

Friedman's Home Improvement

Org chart

Teams

Sales and Merchandising

Marketing and Communications Team

Finance and Accounting Team

Operations Team

Leadership Team

Marketing

Offices

Friedman's Home Improvement

Org chart

Teams

Sales and Merchandising

Marketing and Communications Team

Finance and Accounting Team

Operations Team

Leadership Team

Marketing

Offices

Related companies