Madeleine Winberg

Madeleine Winberg is a seasoned professional in the field of digital health and product management, currently serving as the Product Owner for Region Norrbotten at Bouvet AB since January 2024. With extensive experience as a Project Manager in eHealth at Friskis&Svettis Stockholm since October 2015 and a background in leading customer implementation and research projects at Empowered Health, Madeleine has demonstrated strong leadership in digital transformation initiatives. Previous roles include Project Leader for Digital Services at Avonova, Product Owner at LOGEX Sweden, and Consultant Product Owner/Project Leader at Valtech Sweden, with a focus on value-based analytics in healthcare. Madeleine's foundational experience includes a significant tenure at Diabetes Tools Sweden AB, where responsibilities spanned product ownership, service design, and scientific operations. Educational qualifications include a Master’s in Bioentrepreneurship and a Bachelor’s in Biomedicine from Karolinska Institutet.