Fristads AB
Mia Forsberg Gutkovas is an experienced Project- and Production leader specializing in global marketing, currently working with Fristads AB, a renowned workwear brand focused on quality and sustainability. Previous roles include Production leader at ICA Gruppen, where innovations in marketing automation and digitalization were emphasized, and Production leader & Designer at Distillery, a creative photo studio and advertising agency. Additionally, Mia has served as Account Manager at DearFriends, known for award-winning campaigns, and as Production leader at Matador kommunikation AB, a traditional advertising agency. Mia's educational background includes a Bachelor's degree in Culture and event studies from Luleå University of Technology, supplemented with studies at Berghs School of Communication and the University of Lisbon.
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Fristads AB
For nearly a century, we have lived and breathed workwear. The styles and materials have evolved over time but our commitment to quality is as strong today as it was when we started. Our focus is to keep our users safe and comfortable at work.