Peter Broom

Peter Broom has a diverse work experience spanning over several years. Peter started their career in 1999 as a Marketing Manager at Christian Salvesen, where they successfully developed and managed a marketing function. Peter then moved on to SCA Hygiene Products in 2004, where they served as a Product & Market Manager - Western Europe and achieved significant results in brand awareness and marketing strategy implementation. In 2006, Peter joined Kerry, where they held various roles including Strategic & Operational Marketing Manager and Global Account Manager. Peter was responsible for market and consumer insight support, strategic planning, and go-to-market strategies. In 2019, they became the Commercial Director at Kerry and was recently appointed as the Global Commercial Director at Fuerst Day Lawson in 2022.

Peter Broom completed their education history as follows:

- From 2004 to 2005, they attended the University of South Wales where they obtained an MSc in Marketing (Customer Loyalty).

- In the year 2003 to 2004, they pursued a Post Graduate Diploma in Marketing at CIM | The Chartered Institute of Marketing.

- Between 2001 and 2002, they attended Hemsley Fraser and earned an Advanced Sales Management Certificate.

- During the period from 1996 to 1999, they studied at the University of Northampton and obtained a BSc in Management Science with Marketing.

- From 1994 to 1996, they attended Whitland Comprehensive School and received an A Level qualification in Maths, German, and P.E.