Arlene Bender

Art Director at FULLBEAUTY Brands, Inc.

Arlene Bender has extensive experience in creative direction and art direction. Arlene has worked as an Art Director at FULLBEAUTY Brands since 2021. Prior to that, they were a Freelance Creative Consultant specializing in home, fashion, retail, and B2B clients from 2019 to 2021. Arlene was responsible for concept development, design, and photo direction for various clients.

From 2014 to 2019, Arlene served as a Creative Director at Bluestem Brands, leading a team of designers and writers to create direct mail catalogs. Arlene was responsible for branding, design, and photo direction to strengthen the brand identity and increase sales.

Before that, they worked as a Creative Director at Redcats USA, overseeing the creative team for the Roaman's brand. Arlene focused on translating the corporate vision and brand integrity through print and web, with the goal of migrating customers and boosting online sales.

Arlene also has experience as a Freelance Art Director for companies such as Macys.com, AGA, Redcats USA, and Coastal Group from 2005 to 2007. Arlene provided art direction for web and direct mail projects.

Earlier in their career, they held positions as a Creative Director at Lillian Vernon Corporation from 2002 to 2005 and Wine Enthusiast from 2000 to 2002. Arlene also served as a Creative Director for Macy's by Mail, where they led the creative team in developing and positioning the Macy's brand for fashion and home direct mail catalogs, which later became Macys.com, from 1998 to 2000.

Arlene Bender has attended the Fashion Institute of Technology, where they pursued studies in advertising. Additionally, they have also studied communication and photography at SVA, Westchester School of the Arts. However, specific start and end years, as well as degree names, are not provided for either institution, so further details about their education are unavailable.

Links

Previous companies

Wine Enthusiast logo
Bluestem Brands logo
Macy's logo

Timeline

  • Art Director

    March, 2021 - present

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