Fundamental
Dulce María Hernández Rojas has a background in pedagogy and education, with experience working in various roles focused on consulting, project coordination, and pedagogy. Currently, Dulce María holds the position of Operations and Impact Manager and Venture Coordinator at Fundamental. Dulce María has also worked at FUNDES, Worldfund, and Fundacion Nemi, gaining diverse experience in their field. Dulce María is currently pursuing a Master's degree in Educational Technology and Digital Competencies at UNIR México.
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Fundamental
The venture studio solving LATAM's fundamental problems so that people can thrive, not just survive. We enable microbusinesses with technology. Our startups make use of EdTech, FoodTech, CleanTech and BeautTech to build solutions that strengthen Latin America's microbusinesses along the value chain. Our portfolio: Simón (https://holasimon.ai/) - The tiktok-style learning app to train small retailers along corporates’ value chains. ékole ( https://ekole.cool/) - The conscious and democratic brand of healthy snacks and groceries, built with small local producers. Voalá (https://somosvoala.com/) - The franchise & community-powered marketplace for female-owned beauty salons. Reciclamos Juntos (https://reciclamosjuntos.com/) - The end-to-end plastic recycling service empowering informal waste collectors to connect waste generators with buyers.