Alyson Murphy

Alyson Murphy is an experienced analytics professional with a robust background in data analytics and technology solutions. Currently serving as Head of Analytics & Experimentation at Further since May 2017, Alyson has played a pivotal role in creating and delivering solutions, managing investments, and making critical decisions as part of the Executive Leadership Team. Previously, Alyson held various positions at Moz, where responsibilities included building the Business Intelligence group and standardizing analytics practices, as well as managing SEO programs at Crutchfield Corporation. Alyson's educational background includes a Bachelor of Arts in Psychology from the University of Virginia and additional studies at the University of Washington.