Alessandro MacChiaroli

Alessandro Macchiaroli is an experienced professional with a strong background in sales, marketing, and account management, currently serving as Area Manager Sud Italia at Pastificio Lucio Garofalo S.p.A. since April 2010. In this role, Alessandro is responsible for managing peripheral budgets, achieving revenue targets, and developing the area across multiple distribution channels. Previous positions at Pastificio Lucio Garofalo include National Account Manager and Junior NAM Auchan, where Alessandro focused on commercial policy implementation and client contract management. Earlier in the career, experience as Trade Marketing Manager involved market analysis for pasta products, and work at Barilla Group as Product Manager entailed product launch planning and market strategy development. Alessandro also has a background in legal practice. Educational qualifications include a Master's degree in Marketing and Communication from Publitalia '80 and a Law degree from Università degli Studi di Napoli Federico II.