Gelia
Diane Schiever's work experience includes being an Associate Vice President of Multi-Channel Media at Gelia since 2019. Prior to that, they were the Director of Marketing for Sourcing and Procurement at LogicSource, Inc. from 2018 to 2019. Diane also held the position of Senior Manager of Media at The J.M. Smucker Company from 2016 to 2017, and Sr. Manager of Media at Progressive Insurance from 2012 to 2015. Before that, they were the Principal Consumer Connection Strategist at North Coast Media from 2004 to 2012, and the VP Media Director at Arras Group from 2002 to 2004.
Diane Schiever holds a Bachelor of Science degree in Journalism with a focus on Broadcast Management from The University of Kansas. Diane also obtained a Master of Business Administration degree with a concentration in Marketing from the University of Kansas Graduate School of Business.
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Gelia
Gelia has an average client tenure of 23 years. That’s not a typo. Why do our clients stick with us? Because we continually evolve our services to match what they’re up against. It’s always been about growing leads and sales, but the obstacles to achievement are ever-changing. What does that look like today? Clients face disruption like never before: vetting and integrating new marketing technologies; filling more channels with more content, without more resources; managing the competing interests of building their brand and generating leads. We stand shoulder-to-shoulder with them through this gauntlet. Keeping our eyes on the mega trends, uncomplicating the next complex solution, and delivering on the C-Suite’s vision; all while supporting the day-to-day execution that must get done. At Gelia, we go beyond what most agencies are able or willing to do in order to help clients succeed. That means delivering a marcom plan that focuses on strategic and creative vision, while navigating the right mix of martech solutions to execute it. And, just as importantly, reporting attributable metrics in terms each stakeholder group will appreciate.